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There are many of these articles around. This one from doc4design.com is worth the read. Not only for how well it makes its point, but also for that fantastic “speech” about cerulean blue in fashion that Meryl Streep lashes Anne Hathaway with in the movie “The Devil Wears Prada.” I loved that “speech” and its great to be able to read it.
http://www.doc4design.com/articles/color-trends-better-outlook/
In the Feb. 18, 2010 episode of Project Runway guest judge Tory Burch said “I’m not sure that blue and orange are that complementary, do you think so?” Heidi, Michael, and Nina (the show’s regular judges) agreed with her.
Maybe Tory meant “I’m not sure that blue and orange are that complimentary, do you think so?”
In either case she – and they – are wrong. And it irks me that fashion designers don’t take the time to understand how colors interact with one another.
Blue and orange are complementary: they visually complete each other. Blue and orange are also complimentary: conveying a compliment, something that is flattering.
I’ve run across so many people that should understand color, but don’t: interior designers, graphic designers, jewelry designers, painters, artists of all mediums. And now, the top fashion designers in the USA.
Color is absolutely critical to these professions — it can make or break a project. Color influences mood, decisions, behavior. It definitely influences how people spend (or don’t spend) money.
It’s shocking to me that these artists do not see the value of learning about color. Why wouldn’t artists want to expand their color knowledge (and possibly their income) to develop their mastery? It’s not hard, and it’s a lot of fun.
Leaving a BeadFest show I shared a shuttle van with another teacher and her assistant. They asked what I did and I told them I taught color. The assistant said “You should see [the teacher in the van]’s work – she’s great with color!” And they opened up many cases of her beadwork. It was all the same three pale colors used in combination. They were lovely combinations, not a thing wrong with them. But over and over the same combinations, the same degree of paleness, the same predictability. (I bet she doesn’t know that humans can see the most subtle shift in color, and can visually distinguish perhaps as many as 10 million colors.)
Years ago, before I’d published my color books, a very well-known bead author said to me “No one will want to spend time learning about color: there’s just not that much to learn. I know what works well together.” (By the way, after 40 years of doing so, I still study color on a regular basis and am still learning.)
I find many artists engaging in two severly limiting behaviors: operating under the the arrogant assumption that they know all there is to know about color, and limiting their work to a couple of combinations they feel safe with. They don’t risk anything. The price is that they don’t gain anything. There’s no personal voice singing through the work, you can see and feel the timidity of playing it safe. It’s mediocre. It’s boring.
As artists on a path of growth we start with the academics: theory and the color wheel. We learn the basics so we know how colors interact optically and impact us emotionally. Then we have the confidence to expand into our own voice, working intuitively and expressively on a solid foundation of learned knowledge. Then comes the magic. Then the mastery. Then the whole cycle all over again, many times, microcosmically and macrocosmically. A never ending, fun-filled journey, rich with rewards.
Congratulations and thank you, Dear Reader. You are not one of the folks blindly unconscious to the value of understanding color. You would not be reading this if you were!
Project Runway Judges: You are welcome to take any of my classes and learn about color with me. I can show you 50 ways to make the complementary colors blue and orange look fantastically complimentary. We did it in my Denver classes.
I’ve been following what I can of fashion week, and am particularly interested in accessories (there are just NOT enough photographs of the accessories!) and how the economy has impacted sales. Here are excerpts from a hope filled article by Kristina Cooke that you’ll all like reading (bold font is MY doing):
“NEW YORK (Reuters) – Designers at New York Fashion Week are betting on accessories such as belts, boots, jewelry and even a pearl-studded scrunchy to tempt shoppers during the recession.
It is not just that accessories are a more affordable way for consumers to make a fashion statement, some buyers can also be enticed by one-off investment pieces — as long as they are unique, experts at New York Fashion Week said.
Accessories sales have held up better than clothing in the worst recession in some 70 years and according to market research company NPD Group they are poised to be one of the earliest fashion areas to recover.
Designers are taking note.
Bold belts, necklaces and bracelets featured prominently on New York Fashion Week runways as designers show collections for spring and summer 2010 and one of the most talked about pieces in Marc Jacob’s collection was a pearl-studded hair scrunchy.
“Many stores that focused on clothing are opening up to having bigger displays or bigger buys for accessories and shrinking their buys for clothing. You’re just seeing a different kind of market right now and I think designers are recognizing that,” said Jodie Snyder, whose DANNIJO jewelry partners with designers such as Carlos Campos and Bensoni.
Luxury brand Henri Bendel has stopped selling clothes at its flagship Fifth Avenue boutique to focus on accessories, gifts and beauty products.
Australian designer Anna Coroneo scaled back her collection of dresses this year but is rapidly expanding her accessories offerings. Her key accessory — silk beads — has been popular with consumers worldwide and she is now working on a scarf collection based on her own artwork.
“Accessories are really important right now,” designer Jill Stuart told Reuters backstage after her runway show, which featured fishnet boots and sparkly belts.
Belts played a key role in a number of collections, coming in a variety of widths and textures including on evening gowns and high-waist swimsuits.
In the first half of 2009 belt sales performed significantly better than other accessories, rising 32 percent compared to a year earlier, according to NPD Group data.
The economy has forced designers to become more attuned to what the consumer is looking for and give them a compelling reason to buy, experts said.
In the past decade “consumers were afraid of missing out on the next big thing. Now that the paradigm has shifted, consumers are king again and they are pushing back. They are much more discerning in their purchases,” Ann Watson, a fashion retail consultant, told Reuters as she sat in the audience of Brazilian designer Carlos Miele’s show.
Maria Bogomolova, executive director of couture jewelry designer Alex Soldier said the well-heeled were prepared to open their wallets for unique pieces that were seen to be timeless. Alex Soldier’s jewelry retails from $995……”